Press Release

eu travel tech Welcomes idealo as a New Strategic Partner, Bringing Expertise in Digital Markets and Ticket Distribution

As 2023 came to an end, eu travel tech welcomed idealo internet GmbH (idealo) as a Strategic Partner. With fourteen other esteemed travel technology companies in its membership, the association continues to actively champion the goal of making the tourism sector easily accessible to users, bringing the world of travel and transport to their fingertips.

Established in 2000, idealo embarked on a mission dedicated to empowering users in making informed and optimal purchase decisions. Today, idealo is one of the leading price comparison platforms in many European countries. This Berlin-born success story offers a staggering array of over 90 million daily flight options and an extensive selection of more than 4 million hotels, vacation apartments, and homes worldwide.

“We are excited to have idealo on board. As a European champion working constructively with regulators to build more competitive digital markets, idealo will be a valuable addition to the association,” said Emmanuel Mounier, eu travel tech Secretary General.

“Sharing the goal of creating a European transport system characterized by innovation, transparency and competitiveness, we believe that partnering with eu travel tech is a natural step. Together, we will lend our voice to ongoing policy discussions and contribute with our expertise to the creation of policy solutions that drive the travel and tourism ecosystem into a more sustainable  and consumer-friendly future” added Albrecht von Sonntag, Idealo internet GmbH’s Managing Director.

At eu travel tech, we greatly value partnerships that align with our mission of making the world of travel and tourism more transparent, competitive and accessible Many important EU initiatives, either in the implementation phase or currently in the pipeline, have the potential to make this a reality. Together, eu travel tech and its members will continue supporting the EU institutions in delivering better travel and tourism services that meet the needs of European consumers.